How to Deliver Sales Training That Sticks
Seven Steps to Maximize the Ongoing Effectiveness of Your Sales Training Efforts and Investments
As a tactical deliverable, sales training becomes just another fleeting "booster shot" of motivation. But as a strategic process, the right steps are taken, in the right order, to ensure effective utilization over time. In this tutorial, you will learn about:
- A step-by-step process for designing effectiveness and stickiness into your sales training program from the start
- Five strategic considerations that your sales training plan needs to address beyond just a schedule of activities
- Four strategies for making your sales training program a truly operational part of your ongoing sales operation
- A critical mistake to avoid when trying to vet potential sales training providers and narrow down your short list
This tutorial is just one of hundreds of educational resources you get access to as a Marketing Ops Journal subscriber.
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