Marketing Ops Journal

Subscriber-Only Training Webinar

Already a subscriber? Login

Subscribe and get immediate access to this webinar, full access to our research library, and much more...

How to Improve Your Close Rates

Strategies and Tactics for Helping Your Sales Operation Win More Profitable Business

There's a lot riding on your team's ability to win business, consistently and decisively. Beyond the obvious financial contributions and implications, your ability to win also has organizational and strategic ramifications. But trial and error with something this important is risky. So, how do know which strategies and tactics you should be using to improve? In this on-demand training webinar, we’ll share:

  • Why most sales operations would like to improve their win rates, but very few are really doing anything about it.
  • How to secure the organizational support you need for making a concerted effort to improve your team's ability to win.
  • How to leverage your sales analytics to discover and replicate the approaches that are already proven to work better.
  • A number of strategies and tactics that others have found to be effective for improving overall win rates, at-scale.

This webinar is just one of hundreds of educational resources you get access to as a Marketing Ops Journal subscriber.

Subscribe & Get Access

More Subscriber-Only Resources From Our Library

  • The Revenue Marketing Center of Excellence

    With revenue marketing gaining popularity, many are wondering what kinds of organizational structures will best support the transformation. In this interview, Debbie Qaqish of the Pedowitz Group explains why the Center of Excellence model makes so much sense for revenue marketing.

    View This Interview
  • Rethinking How You Manage Your Marketing Assets

    Managing thousands of marketing assets can quickly become an unmanageable marketing headache. But it doesn't have to be. In this guide, learn about protecting your brand and increasing effectiveness with digital asset management.

    View This Guide
  • The Benefits of Measurement and Accountability

    Robin Caputo, CMO of Datavail, discusses what her team has been doing to fuel profitable growth. Along the way, you'll hear Robin's unique philosophy on marketing results and measurement---it's a mindset that more B2B marketers should adopt, if they hope to survive and thrive.

    View This Interview
  • How to Identify & Target Your Best Prospects

    Every year, B2B sales and marketing teams waste millions of dollars and thousands of hours desperately chasing the wrong business. In this on-demand webinar, learn about two methods for making targeting decisions that can improve every aspect of your performance, all at once!

    View This Webinar